The best way to get a teenager to do something? Tell them not to do it. That was exactly the thought that ran through our head as we were asked by the Berlin Fire Department to develop a campaign to reduce injuries from fireworks on New Year‘s Eve. [more...]
31. October 2011 | Comments Off
… jump into the THW! The first national image and recruiting campaign of the THW (the German catastrophe force) has been awarded to eobiont until 2014. With the slogan “Jump out of the daily grind. Jump into the THW!” the THW wants to attract new volunteers. To the campaign website
21. October 2011 | Keine Kommentare
The latest entry to our long-running PSA for fire safety and smoke detectors is the whimsical animated viral video “How Mr. Sniffer Learned to Love the Smoke Detector”. But we don’t want to spoil the plot, so just have a look for yourself. Special feature: there are no words so it works in any language. But turn up the volume anyway, cause you won’t want to miss the soundtrack.
www.rauchmelder-lebensretter.de
1. September 2011 | Comments Off
An unusual new participant has joined the online community in Germany. Hans-Dieter Schnacks, a retired senior citizen with way too much time and energy on his hands, is posting his home-made videos on his own YouTube channel. [more...]
8. July 2010 | Keine Kommentare
Thankfully parents no longer need to protect their charges from lions, tigers and bears; but between the hazards lurking under the kitchen sink, on top of the stove or on the street outside, the world is still a dangerous place for the little ones. [more...]
3. July 2010 | Keine Kommentare
For the “Smoke Detectors Save Lives” campaign, we created the children’s story booklet Philipp und sein Rauchengel (Philipp and his Smoke Detector Angels), illustrated by Judith Drews. [more...]
25. February 2010 | Keine Kommentare
Our first, and most successful, campaign: “Smoke Detectors Save Lives.” A one-stop, integrated marketing campaign started in 2000, the educational campaign brings together everything both client and agency could want: close attention to detail, high-circulation press coverage in all forms of media, [more...]
22. February 2010 | Keine Kommentare
The goal of Initiative Hausnotruf: to improve overall accessibility to home medical alert systems, and with it, the safety and independence of elderly citizens across the country. [more...]
28. January 2010 | Keine Kommentare
What’s the best way to get a teenager to do something? Tell him not to do it! The Berlin Fire Department wanted us to create a campaign to reduce injuries from fireworks on New Year’s – [more...]
22. January 2010 | Keine Kommentare
