The best way to get a teenager to do something? Tell them not to do it. That was exactly the thought that ran through our head as we were asked by the Berlin Fire Department to develop a campaign to reduce injuries from fireworks on New Year‘s Eve. [more...]
… jump into the THW! The first national image and recruiting campaign of the THW (the German catastrophe force) has been awarded to eobiont until 2014. With the slogan “Jump out of the daily grind. Jump into the THW!” the THW wants to attract new volunteers. To the campaign website